Shane Closser is the Head of Industry/General Manager for Financial Services at Yext. He leads all financial services-related activities, including strategy, product, and ISV and GTM partnerships. Shane is a published author and award-winning speaker; his research has been recognized by leading advisor firms, including Forrester and Gartner, and top software vendors, including Adobe, Oracle, and Microsoft.
With over 18 years of experience in Financial Services and High Tech, Shane specializes in strategy, product management, digital platforms architecture, and managing large transformational programs. His contributions have been integral to helping organizations redefine their digital strategy to drive revenue, customer retention, and customer acquisition strategies.
Before joining Yext, Shane was a Global Managing Director at Accenture, serving as the Global Digital Platform Head and NA Marketing Services Head. Prior to that he built the Customer Experience Practice from the ground up at Virtusa.
Wed Oct 30 - 9:45am - 10:15am
Optimizing Digital Solutions to Connect with and Service Retail Banking Customers
Today’s leading financial institutions will share their most effective digital marketing strategies for connecting with and servicing customers. Learn how these innovative brands engage their communities, empower local financial professionals, and manage customer reviews.
Financial ServicesIndustry Insights
Wed Oct 30 - 11:15am - 11:45am
Client Acquisition in Financial Services: How to Deliver Best-in-Class Experiences to Digital-First Customers
In today’s world of search, customer experience is the new differentiator — it’s your product, it's how you win in the mass affluent market, and scale your business. Hear from leading financial institutions as they share tips and tricks for getting your brand in front of high intent searching consumers.