Hernando Ruiz-JimenezChief Marketing Officer, NewYork-Presbyterian
Hernando Ruiz-Jimenez is the Chief Marketing Officer for NewYork-Presbyterian, responsible for the development and implementation of the Hospital’s customer marketing, advertising, physician referral, and digital marketing strategies. A growth-oriented leader with a consistent track record of building businesses and brands, from Fortune 100 to privately owned ventures, and across different industries including healthcare, digital and CPG, Mr. Ruiz-Jimenez has served in a variety of senior management and marketing transformational roles at a wide range of companies, including Pepsico, Diageo and Triple-S Insurance. Mr. Ruiz-Jimenez holds an MBA from Stanford University and a B.S. in Business Administration from Villanova University. He is a Member and Governance Fellow of the National Association of Corporate Directors and the Latino Corporate Directors Association.
Digital Transformation in Healthcare
Learn from exemplary health systems as they share how Digital Transformation has impacted the entire patient journey (even before the consumer books an appointment) and why data is so important to transformation initiatives.